Digital Marketing Executive
- Responsible for developing and executing strategic digital media plans that engage our audience, enhance brand awareness, and drive conversions.
- Requires a strategic thinker with a strong understanding of digital platforms and excellent analytical skills to assess performance metrics and optimize campaigns for success.
- 職位編號:J-202400000102
- 職能分類:市場營銷 / 公共關係
- 工作地點:澳門半島
- 合同形式:全職
- 薪金範疇:Negotiable
Job Highlights
We are looking for a qualified Digital Media Specialist to join our team and lead our marketing initiatives through various media and digital tools. In this role, you will collaborate with cross-functional teams to coordinate our marketing, advertising, and promotional activities effectively.
As the Digital Media Specialist, you will be responsible for developing and executing strategic digital media plans that engage our audience, enhance brand awareness, and drive conversions. This role requires a strategic thinker with a strong understanding of digital platforms and excellent analytical skills to assess performance metrics and optimize campaigns for success.
Key Responsibilities:
- Develop and implement comprehensive digital media strategies across various platforms, including Meta, Google Ads, Microsoft Bing Ads, and others.
- Create and curate the structure for ad campaigns, including campaigns, ad groups/ad sets, keywords, and ad copy.
- Collaborate with internal teams to ensure ad campaigns align with client business objectives.
- Generate reports using Google Looker Studio.
- Analyze digital media performance to provide actionable insights and recommendations.
- Manage paid digital media campaigns, including setting budgets, monitoring performance, optimizing for maximum ROI, and ensuring alignment with clients' campaign goals.
- Stay up-to-date with digital media trends, tools, and technologies to ensure our strategies remain current and competitive.
- Assist in media research and maintain the daily operations of the media department.
- Monitor competitor activity in digital spaces to identify opportunities for differentiation.
Requirements:
- Bachelor’s degree in Marketing, Advertising, Digital Media, or a related field.
- Proven experience as a Digital Media Specialist or similar role.
- Strong understanding of social media platforms, web analytics, and SEO.
- Experience with digital advertising platforms such as Google Ads, Meta Ads, Microsoft Bing Ads, etc.
- Excellent written and verbal communication skills in English is a must.
- Strong analytical skills and the ability to leverage data to make informed decisions.
- Creative mindset with the ability to think strategically and execute meticulously.
- Ability to manage multiple projects simultaneously and work effectively under deadlines.
- Energetic and with enthusiasm and curious mind for the local and global media scene.
We offer 5 days work week, hybrid working, competitive salary package and attractive career development opportunities to the right candidate.
Interested parties please email your full resume with your current & expected salary to hr@jobwonders.com .
Personal data collected would be used for recruitment purpose only.
公司名稱: 職穩達國際一人有限公司
Job Wonders是澳門一個創新的求職平台、職業探索空間及人力資源顧問,於2024年11月正式上線。
Job Wonders致力於成為澳門最有價值的合作夥伴及最知名的人力資源顧問品牌,為企業和求職者提供最佳的招聘及求職平台,多方位的人力資源及商業服務。
Job Wonders is an innovative job search platform, career exploratory space and human resources consultancy located in Macau. It is officially launched in November 2024.
Job Wonders makes effort to be the most valued partner and most established HR consultancy brand in Macau, to provide the best job search platform, a variety of human resources and business services for both employers and job seekers.